Known for its sports reporting prowess, TEAMtalk media has recently also established an entertainment news desk. SA readers can now ensure they are kept up to date with the latest celebrity news from within the country and across the globe. Providing readers with a daily news feed, seven days a week is TEAMtalk media’s latest service offering, Spotlight.
“While global is great, local is lekker! And a combination of the two is ideal. Combining forces with BANG Showbiz, we supplement international celebrity updates with a regular local news feed. The new TEAMtalk media “Spotlight” service covers SA celebrity and entertainment news and features eight to ten top local stories per day. Subscribers, who include print and digital publishers as well as broadcast media partners, can either subscribe to a bundled service with both feeds delivered together or they can opt to receive just the local or international feed,” says Ant Pascoe, GM of TEAMtalk Media.
Appealing to a broad spectrum of users, the Spotlight news feed is updated throughout the day, providing ready-made and reliably sourced stories and content directly to entertainment publishers, for use in any broadcast or distribution medium. Publishers are able to sign up for a free two-week trial run of the Spotlight newsletter via email, to “test drive” the service, so to speak.
By scouring the web and social media pages, the TEAMtalk media entertainment desk is able to save publishers time and money by providing usable content to publish or broadcast. Using celebrity updates as a draw card on news sites or special interest websites helps to generate traffic and, as the stories are from a reliable source and regularly updated, the quality of the content is assured. This grows followership, referrals and dedicated readership. “This kind of news is excellent for adding the stickiness factor to a digital site and is excellent fodder for viral activity,” says Desere’ Orrill, CMO of TEAMtalk media.
If you would like to try out the free two week subscription to the Spotlight newsletter service, please contact Sphiwe Mahlangu on firstname.lastname@example.org to register.